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Agriculture, Health, Health Systems, Mobile, Originally posted on the GBI Portal

Drug traders paying pharmaceuticals for counterfeit drug detection?

U.S. based social enterprise Sproxil announced the start of its counterfeit drug detection program in India two weeks ago. This comes after the company announced it would receive a $1.8 million financial backing from Acumen Fund to expand its operations to India back in March 2011.

Sproxil is well known for its Mobile Product Authentication (MPA) architecture which fights the distribution of counterfeit drugs in developing nations. The MPA system takes advantage of the mobile phone market which is widely accessible in Africa. MPA uses scratch off cards that come with purchased drugs. These scratch off cards display a unique identifier which is texted to the pharmaceutical supplier to verify the authenticity of the drugs.

Photo Credit: Sproxil

When drugs depart the factory they are manufactured at, the scratch off card with the unique identifier accompanies every package manufactured ensuring authenticity from the source. When the drug is purchased, customers can scratch the card and text the identifier to a number provided by Sproxil from any cell phone and receive verification within seconds on the authenticity of the drugs. Sproxil says the texts are free of charge to the consumer.

Sproxil has affected the lives of many uninformed consumers before going into India. They established the first national mobile-based anti-counterfeit program in Africa and has already sold millions of anti-counterfeit labels which provide services to several global pharmaceutical companies, the company says. Drug suppliers in Africa that have lost potential revenue claimed to have covered for their losses and even experienced growth after using MPA.

Sproxil moves to a market in India that is suffering from counterfeit drug trade. “India has one of the largest pharmaceutical markets in the world, but is plagued by counterfeit (spurious) medicines made elsewhere that tarnish brand India,” said Ashifi Gogo, CEO of Sproxil. Gogo cites the recent success of a pilot program in Nigeria as the basis to expand to India. Sproxil’s Mobile Product Authentication technology has touched the lives of over 80,000 people, helping patients avoid getting ripped off by counterfeiters,” said Gogo.

Photo Crdit: SRxA

The world of counterfeit drug trade is a devastating one. According to the World Health Organization (WHO), up to 30% of drugs sold in developing nations are counterfeit with the counterfeit drug market estimated at $200 billion by the World Customs Organization (WCO). The number of deaths and drug resistance levels continue to rise due to consumption of fake drugs, which is creating a healthcare nightmare.

The MPA system is a cost effective and relatively simple way to track fake drugs for both consumers and (authentic)drug suppliers. To allay the costs of his service, Gogo thinks his system gets drug counterfeiters to pay for MPA services. “Consumers are not paying, government is not paying as well. Pharmaceuticals are paying Sproxil to recoup shares lost to counterfeiters. So in some sense, the counterfeiters are paying for this service.”

In any case, Sproxil seems poised to make a dent in India’s counterfeit drug trade, and it is much needed.

July 7, 2011/by actualize

Agriculture, Agriculture Markets, Farmer to Farmer, Livestock, Mobile, Originally posted on the GBI Portal, Sustainable Agriculture

Kenya, the Land of the Apps churns out the iCow

Kenya is arguable the epicenter of the worldwide mobile application frenzy. The east-African nation churns out a new top-rated, demand driven application nearly every six months. The latest innovation is iCow,

iPhone screen shot of the iCow app

a voice based mobile information application for diary farmers. Green Dreams Ltd, the developer, says iCow will help farmers optimally manage livestock breeding.

The earthy app is rapidly winning over agriculturalists and tech enthusiasts. It won first place in the recently held Apps4Africa competition, a U.S funded project. The iCow has also been lauded by the Social Development Network (SODNET) and Biovision Africa Trust.

The iCow will help farmers efficaciously track a cow’s estrus cycle, manage nutrition and breeding, which will enable them to yield more milk and calves—the two indicators of a cow’s economic value. This demand-drive and culturally appropriate technology complements the ubiquitous cellphone to address key agricultural challenges. Chief among these challenges are: Poor record keeping; outmoded and hard to acquire and comprehend calendars, including the cardboard wheel system; and the gaping information vacuum.

The iCow app address these problems. It will deliver prompt farmers about their cow’s nutrition, illness and diseases, vaccinations, milk hygiene, milking technologies and techniques. This will be done via a series of voice prompts and SMS messages that will be sent to the farmer throughout the cow cycle. Critically, the voice-based nature of this application combats the problem of literacy, a major impediment to ICT4D.

The iCow is Green Dreams’ most recent plugin for the flagship app, Mkulima Farmer Information Service and Helpline (Mkulima FISH), which is being developed.

June 7, 2011/by actualize

Agriculture, Health, Health, Originally posted on the GBI Portal

Text to Change: SMS reminders double HIV testing

Short text messages can be used to increase HIV awareness and double the number of people who go for HIV testing, a survey has stated. According to the results of a survey conducted by Text to change, an SMS quiz and reminder sent to respondents led to an increase in the number of people who went for HIV testing.

The SMS campaign was conducted in February 2010 in Lira (Northern part of Uganda). The survey documents that after sending SMS questions and reminders in the second week of February, 398 HIV tests were carried out at the Lira AIDS Information Centre, twice the number compared with 185 in the first week of February.

The survey was conducted among 7,000 people in Lira with an average age of 28.Among those surveyed majority had sufficient knowledge on issues surrounding HIV and family planning. However, only 44 percent had been tested of HIV in the past year.

During the survey conducted by Text to Change, in partnership with Deutscher Entwicklungsdients (DED), more than 145,000 people in the North Western region of Uganda were asked via radio broadcasts to subscribe to the Text to Change HIV/AIDS SMS Quiz. A record 96% of participants in the survey stated that the survey helped them gain new knowledge on HIV and related issues. Ralf Westhageman from DED Lira, stated:

“Both AIC and DED were surprised with the excellent results in terms of program participation and uptake of HCT services. People in Lira liked this programme so much. Even until today we get an enquiry to continue with it. Together with the Town Council, we never expected such a high number (7,000) of subscribers to take part and get involved. In short, it is without doubt, that we can call it “the most successful HIV Programme in Lira to date”.

Participants received seven questions on HIV/AIDS issues and three on family planning. One of the questions asked was: Would you think of getting an HIV test? YES or NO to improve participants’ knowledge, an SMS confirming whether their responses were correct was sent. Participants, who replied an incorrect answer, received additional information on HIV.

The survey indicates that on average, 74% of all questions sent via SMS were answered correctly a clear sign that majority of participants are somewhat knowledgeable in regard to HIV and related issues.

This marked an increased level of awareness compared to the 2006 Domestic Household Survey where only 28% of women and 36% of men had any comprehensive awareness of HIV/AIDS. Men formed the majority of the respondents -81%. Generally women were much more likely to answer correctly on questions regarding their higher chances of becoming infected with HIV whereas men answered correctly on the issue of a woman transmitting HIV to her baby during pregnancy or breastfeeding.

The objective of the study was to improve HIV/AIDS awareness and to increase the number of people going for testing services in Lira in order to increase the awareness of one’s HIV status and to encourage people to seek early treatment and care in order to decrease further HIV transmission. Lira-town has an estimated 80,000 inhabitants according to the results of the 2002 census and approximately 145,000 people living in the wider district. The high mobile penetration in East Africa has placed the use of SMS as an appropriate means of disseminating information due to easy access and simplicity in use.

Click on this link to the Text to Change website for the full research paper.

January 18, 2011/by actualize