Social Media team of IFAD- 2010

Photo Credit: IFAD

The 35th Session of International Fund for Agriculture and Development (IFAD’s) Governing Council (GC) is currently underway with innovative use of social media for more inclusive, interactive and impact-oriented forum.

The 2-day event with the theme “Sustainable smallholder agriculture: feeding the world, protecting the planet” takes off officially on Wednesday at IFAD’s headquarters in Rome with side events such as Fourth global meeting of the Farmers’  Forum and  Haiti post-earthquake support program for food security and employment generation in affectted areas taking place on Tuesday.

The meeting is expected to provide a platform for Member States, partners and the public to discuss and debate what needs to be done to enable smallholder farmers to contribute to raising food availability by 7% by 2050 that is required to feed a growing, more urbanized population.

To stimulate the conversation, IFAD’s strong team of social media reporters are on the ground to get you informed and get you involved. The social reporters will keep the outside world informed through blogs, tweets, posting interviews and pictures on the following IFAD social media channels.

Live tweets will be displayed on the twitter wall in the Plenary Hall, in the meeting rooms and in the atrium. Delegates are encouraged to share their ideas, views and insights via social media channels using #ifadgc hashtag.

The virtual audience can follow the proceedings and interact with the prominent guests and panelists on the above social media channels. Plenary sessions, high-level panels, center stage events and regional and other events taking place in the Plenary Hall and Oval Room will also be webcast respectively at the following urls:

To get more information on IFAD’s Governing Council, visit here.

Photo Credit: e-Agriculture

The mFarmer Initiative, a partnership between GSMA, USAID and Bill & Melinda Gates Foundation (BMGF) in collaboration with e-Agriculture, initiated an online discussion late November to early December 2011.

The 2-week forum which was organized around six main questions, touched on critical issues from partnerships, barriers to scale, business cases/models, content, and mistakes committed by service providers in delivering these services.

As one of the participants in this forum, I have decided to reflect on the discussion which falls within my professional interest of using information and communication technologies (ICTs) to improve the living conditions of rural people in the developing nations, most of which are farmers by enhancing their access to resources.

There are six reflections in the series that are available through this portal for readers. Below is the list of titles, links, and dates of the posts:

1: Reflections on mAg Services: Partnerships Between MNOs and APs (Available on 12/22/2011)

2: Reflections on mAg. Services: Barriers to Scale (Available on 12/26/2011)

3: Reflections on mAg Services: Is there a Business Case for Serving Farmers? (Available on 12/29/2011)

4: Reflections on mAg Services: Financial Sustainability (Available on 12/31/2011)

5: Reflections on mAg Services: Content Sourcing, Quality Assurance & Dissemination (Available on 01/03/2012)

6: Reflections on mAg Services: Mistakes and Pitfalls of MNOs/NGOs (Available on 01/05/2012)

 NB: These posts are summaries of the discussion and my personal reflections on some of the key points, and do not reflect the views of any of the sponsors, experts or contributors to the forum.

I hope we can continue the discussion.

Photo Credit: USAID

The United States Agency for International Development (USAID) in collaboration with Bill and Melinda Gates Foundation (BMGF) and GSMA have launched a global initiative to facilitate the rapid scaling of the use of mobile phone networks to provide poor farmers with valued agricultural information.

The mFarmer Initiative aims at developing a global, shared database of digital agricultural information; a challenge fund to promote innovative partnerships between operators and public or private agriculture extension service providers; technical assistance; sharing of best practices; and impact evaluation.

At a recent webinar organized by USAID to introduce the mFarmer initiative, Judy Payne, the ICT Advisor for USAID’s EGAT and Africa Bureaus reiterated the interest of USAID in supporting agriculture in the developing nations through the Feed the Future (FTF) program. She explained that the selected countries for the mFarmer initiative in Africa are priority countries for the FTF program. According to Judy Payne, USAID is a partial funder together with BMGF. She strongly encouraged USAID missions and implementing partners working in Africa to take full advantage of the opportunity given the funding from the agency and the importance of the initiative to help increase productivity and income of smallholder farmers. She cited the involvement of one of USAID’s FTF implementing projects for Africa as a partner in submitting an application during the first round of the Challenge Fund.

The mFarmer initiative has an ambitious vision of success to help about 2.2 million poor farmers in developing countries increase their productivity and incomes by receiving actionable, high quality, relevant and timely information and advice through mobile phone service networks by 2015. These services are delivered via sustainable and scalable business models without on-going donor support and reflect significant private sector investment. They complement other delivery channels, reflect feedback from farmers, and are based on a growing body of shared digital agricultural content.

The introduction to the mFarmer initiative webinar, which was the first in series of webinars to focus on the initiative, was attended by over 40 participants across the globe. Other presenters at the session include Smith Fiona, mAgri Program Director, GSMA Development Fund, and Natalia Pshenichnaya, mAgri Business Development Manager, GSMA Development Fund. Access to the recorded presentation of  this webinar could be found here.

Also, an upcoming online forum to initiate discussion around the types of partnerships that are conducive to creating sustainable and scalable mobile information and advisory services for farmers will be help between November 21st and December 1st at e-Agriculture website. Subject Matter Experts to help lead the discussion include:

  • Sharbendu Banerjee, Director of Business Development, CABI South Asia-India
  • Hillary Miller-Wise, Country Director, TechnoServe Tanzania
  • Collins Nweke, Project Manager, Tigo Tanzania
  • Judy Payne, ICT Advisor, USAID
  • Fiona Smith, Director, GSMA mAgri Program
  • S. Srinivasan, CEO, IKSL

GSMA, is an association of 800 mobile operators serving over 95 percent of the market in developing countries. It helps its members adopt new approaches to provide valued information and services to their customers. In 2009, the Bill and Melinda Gates Foundation (BMGF) made a grant to GSMA to catalyze mobile operators’ investment in these innovative mobile services, evaluate their impact, and facilitate experimentation with sustainable and scalable delivery models.

Paraguayan farmers, like their counterparts across the developing world, are joining the legion of people at the bottom of the economic pyramid who now have access to mobiles—individually or through social networks.

They are also reaping the benefits of burgeoning agricultural markets, training opportunities and best practices that mobile-based systems help to inform them about and connect them to. The most recent, SMS Productivo, is premised on an SMS platformed, which was introduced by USAID’s Paraguay Productivo, under the management of CARANA Corporation.

This system has also automated data collection and enable agricultural planning to be more up-to-date and efficient, as farmers may now submit observations via text messages.

La Norteña, a cooperative, worked with PyP last fall to  introduce SMS Productivo to their members. There are now five participating cooperatives and another 20 are ebbing to join.

Learn more about SMS Productivo and the stories of those using the technology.

Climate change is already posing challenges to agricultural productivity worldwide, and the sector is likely to encounter severe water woes as this intensifies. However, water management, which is crucial for sustainable agriculture, improved rural livelihoods and food security, has not yet been sufficiently harnessed and employed across Sub-Saharan Africa.

Consequently, immense opportunities for growth and economic

Picture showing an irrigation system- green plants being watered.

Credit: A Guide To Irrigation Methods — Irrigation Systems

advancement are being missed. Proper irrigation is vital for sustained agricultural growth, according to the FAO. The UN agency says efficient irrigation practices could result in increased crop yields of up to 400%. Yet, farmers across Sub-Saharan Africa, who are most dependent on rainfall, are hamstrung by a landscape with the fewest rainfall monitoring stations in the world, which are also complicated to read. This challenge is compounded by an unreliable climate information dissemination mechanism.

But, as with all challenges in the sector, new technologies are emerging that could provide better information for planning. Rainwatch, a National Oceanic and Atmospheric Administration (NOAA) funded climate information system, seems set to help West African farmers, in particular, to overcome their water management challenges.

NOAA says Rainwatch uses GIS to “monitor monsoon rainfall and tracks season rainfall attributes”. It automatically streamlines rainfall data management, processing and visualization. The user-firendly tool has interactive faces, symbols and self-explanatory names. This simplicity eliminates the need for external assistance, including satellite information, to make use of the tool.

The successful 2009 piloting of the project, coupled with the abundant returns to farmers in Niger last year, a country with chronic water management issues, shows that there is great potential behind scaling-up this project. A key challenge will be getting farmers to use the technology, but the demonstrable benefits will prove to be a strong selling point.

The NOAA funded project received support from the African Center of Meteorological Applications for Development and CIMMS.

Poor access to farm extension services is still a major impediment to agricultural productivity and the improvement of rural livelihoods. But, increasingly, ICTs are playing a central role in enabling and facilitating the provision of demand-driven extension services. This marks a shift from highly inefficient public sector extension delivery models, under which farmers and rural communities had little/no opportunity to articulate their own needs.

Despite the ICT-enabled shift towards more democratic/pluralistic, demand driven and efficient extension services in some places, there is still a far way to go before game changing impacts are made.

A silver laptop with a blank screen and black buttons on bright green grass

CTA/ARDYIS Facebook Photo

Although the use of conventional technologies such as radio and television, and even new ICTs, is commendable, many “model projects” reach too few people and are unsustainable.

But the emergence of multiple players in the evolving extension services landscape—NGOs/CBOs, private sector actors, and farmers as extension service users and sharpers, among others—presents broad opportunities. The main opportunity I foresee is that of a firmer platform for articulating the need for better telecommunications policies, which will benefit extension services and the broader range of development objectives that hinge on access to ICTs.

Consequently, agricultural planners and policy-makers ought not to be particularly concerned with  specifically enabling the integration of ICTs into pro-poor extension service delivery. While that is a desirable objective, it ignores the broader picture—poverty reduction.

Strategic agricultural planning recognize that ICT-based solutions for agricultural problems are not all sector specific. In much the same way that the major agricultural challenges operate on a macro-level, by cutting-across sectors, the solutions must stem from holistic observations and responses.

Indeed, any ICT intervention that improves the livelihoods of the rural poor is likely to have positive (direct and indirect) impacts on agricultural value chain management—planning, productivity, and marketing. This is true to the extent that rural economies are largely agrarian. So, any challenge to improving the general livelihood of the rural poor will adversely affect agricultural productivity— be that challenge inadequate health services, poor resource management, natural disasters, anthropogenic shocks, minimal access to education, financial services and poor infrastructure, etc.

So, strengthening extension services will require tackling more systemic problems… seeing the forest and not just the trees.

 

Terri Hasdorff, Vice President of Aidmatrix (at the middle, wearing pink), at the AID & International Development Forum, Washington, DC

Terri Hasdorff, Vice President of Aidmatrix (Center), at the AID & International Development Forum, Washington, DC

Getting the right aid to people when and where they need it most, logistics, is still a major challenge for the global humanitarian sector. But, Aidmatrix, an Irving, Texas based non-profit that employs logistics technology to tackle systemic challenges in the highly complex aid sector, is making major gains.

According to Scott McCallum, President & CEO of Aidmatrix, “more than 35,000 corporate, nonprofit and government partners use our technology solutions to move more than $1.5 billion in aid annually, worldwide, which impacts the lives of more than 65 million people”.

The ‘humanitarian technologist’ reconfigures widely used applications in the private sector for humanitarian causes, including disaster, hunger, medical, and transportation relief. According to McCallum, Aidmatrix is akin to a wedding-registry, as it provides a one-stop shop for the “registry of needs and donations”. Last year, Aidmatrix Foundation was awarded a contract with USAID to provide $1.3 million worth of technology for efforts in Haiti, 90% of which was financed by the non-profit’s partners—Accenture, UPS, AT&T, among others.

Although more widely known for its expertise in disaster relief needs assessment and donations management, Aidmatrix’s aid sector-sensitive and technological approach could help foster and safeguard gains in global food security, if deployed contextually on a broader scale. Food insecurity is caused by a wide range of factors, including declining yields, inadequate investment in research and infrastructure, and increased water scarcity, but it is also brought about by immense waste.

Logistical woes is a key cause for much of this waste. For instance, a third of crops reaped in India, a food insecure country, never gets to market in edible fashion because of poor value chain management and practices. Aidmatrix’s technology could aid in efficiently warehousing and transporting these goods to places where they are needed most. The highly subsidized nature of Aidmatrix’s development of technologies tailored to contextual problems limits implementation costs because of it vast network of major backers in the food and technology industries.

Aidmatrix’s current hunger relief programs gives a glimmer of hope of how its efforts could transform global food security management. Through partnerships with Feeding America, Global Foodbanking Network, United Nations World Food Programme, and other global food bank and hunger relief programs, Aidmatrix enables more food to be connected with the hungry through our hunger relief solutions.” This is done by improving communication between food banks, suppliers and agencies, as it did with the Feeding America initiative.

Deploying Aidmatrix’s technology more broadly in international development work  is likely to reduce global hunger, by matching appropriate chunks of the billions of pounds of foods wasted annually with many of the 850 million people suffering from hunger every day. Nearly all charitable food in the US already goes through Aidmatrix, through its partnership with Feeding America. The non-profit has also gained a toehold in Europe, where its largest partner is the UK-based FareShare, and Asia,  through vibrant partnerships with organizations such as Second Harvest in Japan. On a smaller, yet increasing scale, Aidmatrix is making inroads  in South America and Africa.

The opportunities are immense. Aidmatrix is certainly a model for safeguarding and fostering global food security.

A culture of collaboration between telecommunications giants and leading local universities make Kenya a leading player in the world of mobile innovations.

Today, three universities- Moi, Jomo Kenyatta University of Agriculture and Technology (JKUAT), and Nairobi University- s igned a deal with telecommunications supplier Huawei, and service provider Safaricom to “boost ICT skills among students in the east African nation”. Under the agreement, the curriculum will be refashioned to reflect industry trends. Students will be given real world exposure through a competition for Android applications development.

Huawei’s East African training center in Nairobi will be the focal point for much of the training. This puts Kenya on the cusp of honing the skills of the next generation of mobile innovators, which will accelerate the rapid pace at which it produces cutting-edge mobile apps.

Collaboration between industry and Kenyan universities is widespread. A consortium of stakeholders, including Nairobi University, joined forces to create m:lab, which is a leading force behind Kenya’s mobile application successes.

 

Kenya is arguable the epicenter of the worldwide mobile application frenzy. The east-African nation churns out a new top-rated, demand driven application nearly every six months. The latest innovation is iCow,

The face of a black cow on a can

iPhone screen shot of the iCow app

a voice based mobile information application for diary farmers. Green Dreams Ltd,  the developer, says iCow will help farmers optimally manage livestock breeding.

The earthy app is rapidly winning over agriculturalists and tech enthusiasts. It won first place in the recently held Apps4Africa competition, a U.S funded project. The iCow has also been lauded by the Social Development Network (SODNET) and Biovision Africa Trust.

The iCow will help farmers efficaciously track a cow’s estrus cycle, manage nutrition and breeding, which will enable them to yield more milk and calves—the two indicators of a cow’s economic value. This demand-drive and culturally appropriate technology complements the ubiquitous cellphone to address key agricultural challenges. Chief among these challenges are: Poor record keeping; outmoded and hard to acquire and comprehend calendars, including the cardboard wheel system; and the gaping information vacuum.

The iCow app address these problems. It will deliver prompt farmers about their cow’s nutrition, illness and diseases, vaccinations, milk hygiene, milking technologies and techniques. This will be done via a series of voice prompts and SMS messages that will be sent to the farmer throughout the cow cycle. Critically, the voice-based nature of this application combats the problem of literacy, a major impediment to ICT4D.

The iCow is Green Dreams’ most recent plugin for the flagship app, Mkulima Farmer Information Service and Helpline (Mkulima FISH), which is being developed.

Haiti’s post-quake food security show signs of improvement, which may get even better with the right mix of policy priorities. Although the Caribbean nation remains more food insecure than it was prior to the January 2009 earthquake, it is 13 percent more food secure than it was in the immediate aftermath of the earthquake.

In order for Haiti to meet the needs of its 2.5 to 3.3 million people thought to be food insecure, there ought to be a raft of bold nationally-led agricultural policies and projects. Haiti is in a prime position to chart this course due to its central position in the U.S initiated Feed the Future investment plan. This country-led initiative aims to foster food security and agricultural development in a truly endogenous manner. In other words, Haitians, like other Feed the Future countries, will have ownership over the process.

Although Haiti’s agricultural productivity hinges on a myriad of bold policy initiative, in my view, two things top the agenda: 1) The establishment of a national ICT policy with key focus on agriculture; and 2) The decentralization of agricultural management and educational facilities.

Despite demonstrable economic gains worldwide from ICTs in agriculture, Haiti still lacks a national ICT policy. A clear ICT policy will provide a guide for action for multilateral agencies, national action and NGO involvement in the ICT for agriculture sector. Haitian farmers are subjected to ad hoc marketing systems, a wide range of anthropogenic shocks, natural disasters, and limited information to make sound cost-benefit analysis. A solid national ICT policy will provide a basis for Haiti and its transnational donors to tackle these challenges in a coordinated manner—eliminating the well-entrenched culture of duplication.

It is imperative that the state take a lead on this to build its credibility and bring order to a development landscape dominated by NGOs—there is one NGO for every 3, 000 Haitian. Since the 1970s , NGOs have steadily gained a toehold in the country. This is largely because of the perception of endemic corruption within the Haitian government.

While I believe that ICTs ought to be used at all three major stages in the agriculture sector –pre-cultivation, crop cultivation and harvesting, and post harvest— it is most critically needed at the first juncture, pre-cultivation, crop selection, land selection, accessing credit and itemizing when to plant. If given the information for the proper selection of the best crops to plant according to their land type, access to input and generous credit, Haitian farmers will be well positioned to make proper cost-benefit analysis and thrive.

To achieve this, the ICT policy must emphasize the use of GIS and remote sensing. GIS and remote sensing technologies may be used to gather information on soil quality and available water resources. This will aid irrigation strategies in Haiti where water management is poor. Further more, the ubiquitous nature of cellphones in Haiti means that this information may be easily disseminated. Farmers may also be alerted about where to get seeds/other inputs and access credit.

To this end, Haiti ought to decentralize its agricultural framework. Haiti has evaded decentralization proposals for decades, but as the post-quake scenario shows, new life ought to be bred into this initiative with urgency. One third of newborn babies are born underweight. Acute under nutrition among children under five years old is five percent and a third of them suffer from chronic under-nutrition.

The collaborative work being done by the Les Cayes campus of the University of Notre Dame d’Haiti (UNDH), an innovative agronomy school, attests to the importance of decentralization. “The University uses its 40 acre farm as a catalyst for outreach, to assist poor farmers in building sustainable livelihoods, to map and protect biodiversity, and to expand civic participation among the rural poor.” Through these interventions, UNDH seeks to contribute to sustainable development and governance, important factors in rebuilding Haiti after the earthquake.

 

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